Unique, one-off projects

The co-creation process leads to the generation of PB Selection one-off projects, unique pieces of art whose unique style and uncompromising quality suit their owner’s identity, whether it’s traditional, unconventional or contemporary and high-tech.


engraving of beretta company
old company

A design with a unique charm

Unlimited customisation, creating firearms that bear the hallmarks of centuries-old tradition. A PB gun is made-to-measure for the client, both in terms of ergonomics and aesthetics.


It is thanks to the world renowned Beretta guns, winners in all sporting disciplines and sought after by the most demanding hunters, that Pietro Beretta Selection can show the world the highest expression of centuriesold Italian gunmaking.